Group Marketing Manager

Job Description:

We are assisting our Dallas, TX client in a search for a Group Marketing Manager to develop and execute marketing projects, programs, and processes in support of multiple firm practice groups, industry teams, and office efforts on a wide range of marketing and business development opportunities. This is a position that requires a high level of proficiency in both strategic level activities and hands-on tactical execution.

Responsibilities:

• Developing group and attorney strategic marketing plans.
• Developing, managing and following up on industry and practice group marketing initiatives and events, evaluating and providing feedback for initiatives, and managing project-specific budgets.
• Building RFP responses and proactive client proposals.
• Coaching attorneys on successful business development techniques.
• Managing internal and external practice group events, sponsorships and other marketing/communications activities.
• Providing ongoing business development research and analysis for the assigned groups.
• Drafting/maintaining/updating of marketing collateral.
• Working with the firm’s PR manager to identify PR opportunities for assigned groups.
• Assisting with additional firm-wide marketing projects as needed.
• Some travel may be required.

Requirements:

• Bachelor’s Degree preferred.
• Three to five years of experience in law firm marketing or professional services experience.
• Experience working with partners/senior executives in a professional services firm.
• Excellent listening and interviewing skills.
• Strong interpersonal skills.
• Must be process-oriented with the ability to gather and synthesize information.
• Understanding of the legal industry - market opportunities, competition, service offerings and competitive advantages.
• Superior organizational skills, attention to detail, and ability to multitask in a fast-paced environment.
• Exceptional written and verbal skills with strong proofreading and grammar skills.
• An ability to comprehend and address a client’s issues from both a business and a legal services perspective.
• A reputation for partnering with internal clients and a demonstrated open, collaborative style.
• Ability to prioritize workload, work independently and complete tasks under time pressure when necessary.
• Strong computer skills including Microsoft Office Suite of products (Word, Excel, PowerPoint). Knowledge of InterAction is a plus.
• Military service a plus.
• Excellent presentation and political acumen.

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